CONTACT: Nan Meehan
Director, Consumer Marketing
Day-Timer, A Subsidiary of ACCO Brands
610-530-6480
nan.meehan@daytimer.com
For customer service inquiries, please click here

Lehigh Valley, PA, June 2007 – It’s the time of year when families and friends are scheduling their summer vacations and planning road trips to destinations near and far. For many families, traveling by car is the best approach to an affordable getaway. Whether it’s a two-hour trip to a local state park or a 10-hour ride to another part of the county, Day-Timer has the essentials to keep things in control during this summer’s road trips.

“Summer road trips are a great way for families to reconnect and bond,” commented Maria Woytek, Day-Timer Time Management Expert. “As a parent who travels often with family, I know first-hand how a road trip can be a fun, memorable experience for everyone in the car, as long as you plan to take along the right gear.”

Comfort First
Perhaps one of the most daunting parts about spending hours in a car is how uncomfortable it can become. It’s especially important for the driver to stay comfortable and relaxed. The Obus Forme® Lowback Backrest and Seat, $199.99, are perfect for continual comfort throughout the whole trip. The backrest actually coaxes your spine into proper alignment, decreasing pressure on the back by 35 percent.

Keep the Kids Occupied and Organized
Keeping kids entertained on a long car ride can be a challenge. The AutoExec Express, $134.99, is the perfect solution. Originally designed for organizing business materials in the front seat, it’s also a great way to keep the kids organized and under control in the back. By putting the AutoExec in the middle of the backseat, it gives children their own “space” and also provides room for them to store road trip necessities such as crayons, pens, paper, books, and handheld video games. It features a handy desktop that unfolds, allowing plenty of room for each child to have work or coloring space.

The Sound of Music
Music can make or break a road trip. To keep favorite tunes within easy reach, the CD and Visor Organizer, $15.99, is a must. It slides onto the visor, holding up to ten CDs, as well as storage for sunglasses, pens and money or credit cards.

Eyes on the Road
One of the biggest distractions for drivers while on the road is the need to search for items that suddenly seem important, whether it be a cell phone, pen or change for the toll booth.  The CommuteMate™ Cell-Cup, $14.99, is great for keeping all necessities handy, as it stores everything in a holster that fits right in to a cup holder, keeping it close and convenient.

About Day-Timer
Established in 1947, Day-Timer is the original American provider of time management solutions and organization tools to help simplify life.  Day-Timer is a subsidiary of ACCO Brands (NYSE: ABD).  The complete DayTimer® line of planners, luxury leather covers, portfolios, handbags and more can be found at www.daytimer.com or by calling 1-800-225-5505. Select organization tools are also available at Staples, Office Depot, and other major office supply retailers. Contact: Nan Meehan,Director,Consumer Marketing, Day-Timer, A Subsidiary of ACCO Brands. 610-530-6480, nan.meehan@daytimer.com